Products
Javalina® Classic Pen
Industry
Financial
Application
Direct Mail
A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing to its target audience within the surrounding area. They selected the Javalina Classic Pen and had it imprinted with their logo and packaged it with a brochure about their low rates. The pens were also given out at the local branch and during mortgage closings. Within a few months, the bank saw an increase in new business and approved loan applications.
